A Home Office Isn’t a Luxury Before the pandemic, a lot of us only dreamed about working from home. No commute, lunch in front of the tv,...

Repeat Customers: What Makes Them Return? Sooooo, I’m a business coach. (I may have mentioned that once or twice.) When people start...

What Happened Folks? December is such a weird scene. Holiday lights twinkling in windows, kids wearing festive sweaters, animated...

Buyer Personas: The What and the Why The concept of buyer personas can seem really dumb to the uninitiated. You might be thinking, “Come...